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Google Analytics : Overview Dashboard

Connect and Visualize Google Analytics Data in Datadeck

Which Key Metrics to visualize? An example of which metrics you can use to make a Google Analytics overview Sample dashboard

Let Us Show You How to Setup A Google Analytics Dashboard

We will also show you what key metrics and cards you might want to use!

Sample Dashboard

Now that you have connected Datadeck to your Google Analytics account, you can create a Dashboard that shows your Google Analytics data, or even displays it alongside data from any other data sources you have connected to. (If you’re having trouble connecting your data source, please contact support through the chat button on Datadeck’s interface)

 

Google Analytics Overview Cards

Overview

1. Traffic

Explanation – This gives an overview of all the traffic visiting your site per day divided by Users, sessions, and pageviews.

3 Metrics – Users + Sessions + Pageviews (drag them each into the grey space)

Category – Day of month

Graph Type – Line

Filters – None

Date Range – Last Month

2. Location

Explanation – This shows where people are visiting your site from on a world map

Metrics – Sessions

Category – None

Graph Type – Map

Filters – None

Date Range – Set as appropriate

3. Bounce Rate

Explanation – This shows you the % of users who arrive at your site on any given day and leave without visiting another page on your website. You want a low bounce rate, in general, but remember – a high bounce rate doesn’t necessarily mean your site’s content is misaligned. Visitors could potentially be getting everything they need on one page.

Metrics – Bounce rate

Category – Day of Month

Graph Type – Line

Filters – None

Date Range – Set as appropriate

4. % New Sessions

Explanation – This shows you the % of traffic on any given day that is comprised of New Users. Getting New Users to your site can be is a good indication of your growth potential.

Metrics – % New Sessions

Category – Day of Month

Graph Type – Line

Filters – None

Date Range – Set as appropriate

5. Avg. Session Duration

Explanation – This shows the average amount of time a visitor spends on your site.

Metrics – Avg. Session Duration

Category – Day of Month

Graph Type – Line or Table

Filters – None

Date Range – Set as appropriate

6. Pages / Session

Explanation – This shows how many pages visitors visit on average.

Metrics – Pages / Session

Category – None

Graph Type – Line

Filters – None

Date Range – Set as appropriate

Sources

7. Source Channels

Explanation – Shows what proportions of your web traffic come from Organic, Referral, Direct, Social sources, etc.

Metrics – Sessions

Category – Default channel grouping

Graph Type – Donut

Filters – None

Date Range – Set as appropriate


8. Source Details

Explanation – This table will show how your different traffic sources stack up to Sessions and Bounce Rate.

2 Metrics – Sessions + % Bounce Rate

2 Categories – Default Channel Grouping + Source / Medium

Graph Type – Table

Filters – None

Date Range – Set as appropriate

9. Top Pages

Explanation – Breakdown your pages by Pageviews and Avg. Time on Page

2 Metrics – Pageviews + Avg. Time on Page

Category – Page

Graph Type – Table

Filters – None

Date Range – Set as appropriate


10. Top Landing Pages

Explanation – Shows which pages people are entering your site via, and their relative bounce rates.

2. Metrics – Entrances + Bounce Rate

Category – Landing Page

Graph Type – Table

Filters – None

Date Range – Set as appropriate

Device


11. Device Type

Explanation – Shows the type of device people are viewing your site on. I.e., Desktop, Mobile, Tablet

Metrics – Sessions

Category – Device Category

Graph Type – Donut

Filters – None

Date Range – Set as appropriate

12. Operating Systems

Explanation – Ie, Windows, Macintosh, Android, iOS, Linux

Metrics – Sessions

Category – Operating System

Graph Type – Bar

Filters – None

Date Range – Set as appropriate


13. Browsers

Explanation – Ie, Chrome, Internet Explorer, Firefox, Safari, etc

Metrics – Sessions

Category – Browser

Graph Type – Bar

Filters – None

Date Range – Set as appropriate

 

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Google Analytics : Overview Dashboard